Will Snapchat kill TV sports coverage?

This is a post from PRISM’s Social Army – regular briefings on topics aligned to our business or close to our hearts. Today’s entry is from Ciaran Mulvihill from PRISM’s London office.   Snapchat, the once quirky app for pulling funny faces, is now a Goliath in real-time consumer interaction. Its rise has been driven by 18-35-year-olds and […]

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CELEBRATING 2014

2014: What a year! With the haze of Christmas excesses subsiding, now is a great time to think back to everything the PRISM team achieved around the world in 2014. What a year it was! We will remember 2014 for some great sporting events, especially the FIFA World Cup in Brazil.  We were proud to […]

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